Personalized Videos Sent to Friends

Client’s Need:

A creative, viral video that is customizable and memorable that also does the job of spreading the word about New York Times Best Selling author’s new book, Hero’s For My Sons.

Buzzplant Solution:

Buzzplant created a customizable video where users could input a name that would then automatically be used in a personalized video that showcased that person as a hero. The site also automatically emailed each person a link to view their personalized video. At the end of the video, each recipient is given the option to input their own names and share the “hero” message with others. These features made the video viral and equipped people to share information about the Client’s book with their friends.

To create your own example video and check it out, go to:
http://www.headlinenewsmakers.com

This book hit #2 on the best sellers list despite small marketing backing from the publisher due to viral efforts like this video.

Sample Screenshots of Personalized Portions of Video:

"Hutchins Defeats Truman"