Archives

January 27, 2015 11:28 am | Published by

As we step into February, marketers across the country are putting the final touches on their local marketing campaigns. In this day and age, where social media marketing and a host of other digital tools allow for global communication, it’s easy for many marketers to forget about the actionable steps they can take to reach a local audience. A new infographic from the Brandmuscle Blog highlights three digital tactics you... View Article

January 21, 2015 9:00 am | Published by

Consider yourself something of an expert in digital marketing? Think you already know SMM trends a year out? Then I’ve got a challenge for you. Take a look at Signal’s new infographic, “The 8 Biggest Digital Marketing Trends in 2015,” to see a list of advanced digital marketing trends that may surprise you. I’ve shared the entire infographic at the bottom of this post. Below are the standout insights that... View Article

January 19, 2015 3:42 pm | Published by

A few weeks ago, we talked about social network demographics of 2014. But what about this year – and the next? Where can we expect to see social media users setting up camp in the coming months? Where will we see them flooding out the exit gates? A new infographic produced by AdWeek draws off exclusive eMarketer data to break down 2015/2016 social network demographics. The data is reposted in... View Article

January 14, 2015 9:00 am | Published by

Many social media marketers find Instagram to be the most elusive platform when it comes to strategic approach. Sure, it’s newer than Facebook and Twitter, but it’s not new by any means. And though it’s more visually charged and aesthetically pleasing than Facebook and Twitter, that doesn’t necessarily make it better from a marketing standpoint. So, what is it about Instagram strategy that has so many digital marketers hung up?... View Article

January 12, 2015 3:11 pm | Published by

It’s that time of the year when CHANGE is in the air. Over the last few weeks, I’ve blogged about the social media scene of 2014, the developments we can expect from Facebook, and projections about how social media ad spending will increase in the coming years. But I also love reading other experts’ predictions just as much as I enjoy writing my own. This new infographic from Borenstein Group... View Article

January 8, 2015 9:00 am | Published by

If your New Year’s resolution is to spend less time on the internet, you’ll either find this post to be an extra dose of incentive to stick with your resolution… or a reminder of its futility! So, if limiting time spent online is your new goal, here’s the short of it: The internet gained 316 million new users in 2014 and saw incredible growth in virtually every category of social... View Article

January 6, 2015 4:48 pm | Published by

  Social media and ecommerce have enjoyed a close bond for at least six or seven years. That much is certain. And while you may argue the fine points of selling through social media, it’s simply not possible to altogether write-off the value of social media as a tool for selling. A new infographic from Search Laboratory brings some perspective to just how tight social media and ecommerce are. I’ve... View Article

January 2, 2015 10:00 am | Published by

7 Don’t-Miss Facts On Social Media 2014 Looking for a short, sweet recap of a year in social media? This concise social media infographic from Didit assimilates the key points you need to know in order to understand the state of social media in 2014. As we look ahead to another year of growth and change, let’s reflect on where we’ve gone over the last few months… #1 Four Out... View Article